Protest’s Autumn-Winter 2025-2026 Men’s Collection embodies a clear ambition: to combine the heritage of Nordic pioneers with the contemporary demands of skiers and snowboarders. From the brand’s presentation, the focus is twofold: ‘performance, comfort and freedom of movement’ for winter 2025-26 in snowy environments, and a strong visual identity, designed with a spirit of adventure in mind.
The inspiration is clearly drawn from the explorers of the Far North: braving extreme temperatures, resisting the elements, moving freely across the white blanket of snow. But Protest doesn’t stop at a simple nod to nostalgia. On the contrary, the brand revisits this imagery with a contemporary twist: denim-style jackets, camouflage outfits, loose fits and bold volumes. This reinterpretation of Nordic workwear and the world of hockey has given rise to pieces that are no longer just technical, but also identity-defining and visual.
Certain models, such as the PRTTRAIL Snowjacket or the PRTAdan Salopette featured in the FW25/26 preview, illustrate this fusion between ‘demanding mountain’ functionality and modern ‘street/resort’ aesthetics.
PROTEST Men: a change in volumes and cuts
The era of ultra-fitted cuts now seems to be over at Protest: oversized jackets, cropped but very voluminous puffer jackets and wide-leg trousers illustrate a desire to broaden the aesthetic range while maintaining optimal performance.
Strategic choice: in a market where users are looking for robustness, mobility and laid-back style, this approach is perfectly suited. We are even seeing the emergence of innovative features, such as a zip-shift system that allows the length of the jacket to be adjusted to switch from ‘mountain’ to ‘urban’ use, a phenomenon confirmed by the technical specifications for the range.
However, the collection is not just about visual appeal; it is also highly technical. The product descriptions boast waterproofing levels of up to 20,000 mm, breathability of 20,000 g/m²/24h for certain jackets, waterproof seams, helmet-compatible hoods, snow skirts and targeted ventilation. This move upmarket allows Protest to compete with purely technical outdoor players, while retaining its fashion identity. A field test carried out on the previous generation (PRTBAKIE model) had already confirmed this approach: advertised waterproofing actually verified, functional ventilation, very good overall comfort for intensive use.
Colours that tell a story — A narrative palette
The colour work in the FW25/26 collection also deserves a spotlight. The brand has built its palette around four distinct ‘colour stories’: the first universe combines dynamic blues with warm neutral tones, the second combines deep greens and yellow-orange for a vibrant crossover look, the third explores lime and kale greens — very much in vogue — for a youthful and daring energy, and the fourth combines vibrant red and intense blue, rooted in shades inspired by nature (iron-rich rocks, blue ice, northern lights).
These choices are no longer anecdotal: they reflect the desire of the 2025 rider to be visible on the snow, photogenic and video-friendly, while remaining functional and consistent with the atmosphere of resorts or urban slopes.
This winter, camouflage and workwear prints are not just ‘fashionable’ but an integral part of the collection’s visual narrative.
Sustainable commitment — PROTEST’s technical label
PROTEST places environmental responsibility at the heart of its FW25/26 Men’s collection. All padding is made from recycled materials, while every pair of ski trousers and technical top carries the PVRE Green label.
With 73% of the snow range made from recycled materials (compared to 54% last season), PROTEST is putting concrete figures behind its commitments. In a sector where performance and sustainability must now coexist, the brand asserts that it is no longer a question of choosing between one or the other, but of reconciling the two.
As you can see, PROTEST’s FW25/26 Men’s Collection marks an ambition: to offer a range of snowwear that goes beyond simple functional use to become a statement of style and values.
